PINKTOBER AWARENESS DRIVE TEES OFF

PINKTOBER AWARENESS DRIVE TEES OFF

Islamabad: Pink Ribbon Pakistan, a nationwide breast cancer awareness campaign, has launched its annual ‘PINKtober’ campaign effective today (October 1). Spread over the entire month, the campaign aims at disseminating information regarding breast cancer prevention,...
THE ULTIMATE SIGNIFICANCE OF CHARITY

THE ULTIMATE SIGNIFICANCE OF CHARITY

Ramazan, a month filled with blessings approaches to strengthen the faith of the entire Muslim community across the globe. It is the month that brings the Muslim Ummah closer to celebrate the gift from Almighty God. Now when we talk about the month of Ramazan being...
INTRODUCING THE PINK BRA

INTRODUCING THE PINK BRA

An innovative bra that helps underprivileged women in Pakistan detect breast cancer early. Designed at Tonic International (Dubai based advertising agency) and produced in partnership with Pink Ribbon Pakistan, the Pink Bra turns the everyday action of slipping money...
BE ALERT & TAKE GUARDS A SERIAL KILLER IS ON THE LOOSE

BE ALERT & TAKE GUARDS A SERIAL KILLER IS ON THE LOOSE

Of all the perils our women face, Breast Cancer has become the most precarious as it is claiming 40,000 lives only in Pakistan annually, not to speak of the unreported cases. Every 9th Pakistani women is at high risk of this fatal disease and, if calculated, this...